Bal d’Afrique, on African Ground

Multiple hands cradling Byredo Bal d'Afrique Absolu de Parfum bottle in golden light, photographed by Philip-Daniel Ducasse

Byredo’s new campaign was shot in Accra with a West African cast, a Burkinabè choreographer and a creative team spanning the continent and its diaspora. It may be the most structurally ambitious fragrance campaign of the year. Photography by Philip-Daniel Ducasse for Byredo Byredo’s new Bal d’Afrique campaign was shot in Accra, Ghana, and built […]

Who Makes Luxury?

Vivienne Westwood x Made in Kenya AW 2022 campaign featuring artisanal handcrafted bags.

When news circulated that Nigeria had quietly supplied leather to some of the world’s most prestigious fashion

The Betting Generation

The Betting Generation Marvellous Durowaiye PDP23 EXH 12

The Betting Generation Inside Africa’s billion-dollar sports wagering boom and the young people driving it. Photo © Marvellous Durowaiye This is part of our ongoing coverage of African digital life—the platforms, systems, and behaviors shaping how the continent’s next generation earns, spends, and connects. Across the vibrant streets and markets of Africa’s cities from Lagos […]

A Ritual-Centered Black Friday

A Ritual-Centered Black Friday Gift Raffia

Tucked between Black Friday deals, algorithms, and product recommendations are African-rooted brands holding space on the global beauty shelf.

Ananse Center for Design Opens in Lagos: A New Integrated Hub for African Creatives

Ananse Center for Design Opens in Lagos: A New Integrated Hub for African Creatives reception

For years, Nigeria’s creative industry has dazzled the world with talent and imagination, yet struggled to translate that brilliance into sustainable business growth. From fashion to furniture, countless designers and innovators have been constrained by inadequate infrastructure, limited access to global markets, and deep dependence on imported materials. The result: a sector overflowing with ideas […]