Bal d’Afrique, on African Ground

Multiple hands cradling Byredo Bal d'Afrique Absolu de Parfum bottle in golden light, photographed by Philip-Daniel Ducasse

Byredo’s new campaign was shot in Accra with a West African cast, a Burkinabè choreographer and a creative team spanning the continent and its diaspora. It may be the most structurally ambitious fragrance campaign of the year. Photography by Philip-Daniel Ducasse for Byredo Byredo’s new Bal d’Afrique campaign was shot in Accra, Ghana, and built […]