What Roland-Garros Inherited from Central Africa
Whenever I tell people I was born and raised in Cameroon, the first thing they bring up is the football. The Indomitable Lions. Roger Milla dancing at the corner flag in 1990. Samuel Eto’o at Barcelona, scoring goals against teams whose names we learned to pronounce just for him. The 1990 World Cup quarter-final against […]
Africa’s Largest World Cup, Mostly Watched From Home
Ghanaian fans in the stands at AFCON 2023. Photography by Nana Asomani. The visa regime that will keep most African fans out of the stadiums of the 2026 World Cup is the same one that keeps African artists out of biennials, designers out of Paris fashion weeks, and scholars out of the conferences where their […]
The Jersey Economy: Why Africa Is the Most Valuable Untapped Market in Sports Merchandise
There is a version of this story that begins at a football match. Maybe it is a World Cup qualifier
Five Nations, One Continent, One Clear Message: PUMA’s World Cup Kits Put Africa Front and Centre
Inside PUMA’s most culturally ambitious collection yet, and what it signals about how global sportswear is
At the Africa Cup of Nations, Football Is the Game — and Dress Is the Economy
At the Africa Cup of Nations, Football Is the Game — and Dress Is the Economy As AFCON 2025 moves toward its final on January 18, the tournament has revealed not only who remains in contention, but how African football now presents itself on the field, in the stands and in daily life ahead of […]