OUR TOWN: The Film Capturing a West African Movement on Wheels and Waves

OUR TOWN: The Film Capturing a West African Movement on Wheels and Waves 1 OUR TOWN PHOTOS Credits Tora San Traore 4

Some stories don’t arrive through words. They show up in motion—on boards, in waves, and in the spaces young people carve out for themselves. OUR TOWN is one of them. Directed by Lounseny Soumah, the 35-minute documentary premiered yesterday at MK2 Bibliothèque in Paris. It follows Skate Tour GH, a 2022 road trip that brought […]

The Zimbabwean Fashion Scene: A Quiet Renaissance

The Zimbabwean Fashion Scene: A Quiet Renaissance zim1

Zimbabwe’s fashion industry is undergoing a nuanced but profound evolution. While the country may not yet be considered a global fashion capital, its creative community is asserting itself with authenticity, innovation, and resilience. Rooted in a rich cultural legacy and shaped by decades of economic and political flux, Zimbabwean fashion is moving from survival to […]

Style Is Life: Reframing Africa Through the Sartorial Lens of Daniele Tamagni

Style Is Life: Reframing Africa Through the Sartorial Lens of Daniele Tamagni 1

In Dakar, where the past and future often collide in radiant defiance, Style is Life opened not just as an exhibition, but as a declaration. A necessary reframing of how Africa is seen, styled, and storied—through the radical lens of the late Daniele Tamagni. Here, fashion becomes more than fabric. It becomes language. Protest. Memory. […]

Cover, Don’t Conceal: Marième Mboup and the New Shape of African Modesty

Cover, Don’t Conceal: Marième Mboup and the New Shape of African Modesty processed 699ABF07 6CCC 42C3 94D3 1D9524BEFB33

Once considered the domain of religious and conservative values, modest fashion has undergone a dramatic transformation — becoming one of the most expressive and innovative style movements among African youths today. It is evident across major cultural capitals like Lagos, Dakar, and Addis Ababa, young Africans are reimagining what it means to dress modestly. Though […]

Memories Sculpted in Bronze: A Mother’s Legacy, A Daughter’s Light — The Story of IFTIIN

Memories Sculpted in Bronze: A Mother’s Legacy, A Daughter’s Light — The Story of IFTIIN 1 image00142

Mariam Racine didn’t plan to become a jewelry designer. Her path to founding IFTIIN—a studio crafting bold, artisan-made bronze jewelry rooted in African heritage—wasn’t a straight line, but a series of reflections, reckonings, and rediscoveries. “It really started with an unexpected job loss,” she says. “That economic dismissal turned out to be a blessing in […]

Waste Not, Wear More: African Designers and Artists Upcycle the Future

Waste Not, Wear More: African Designers and Artists Upcycle the Future From Dakar

As the global fashion industry reckons with its massive environmental impact, Africa is quietly leading a creative revolution — one where waste is not discarded but reborn. On this World Environment Day, we turn the spotlight to a growing community of African designers and artists transforming textile scraps, plastic, and secondhand clothing into vibrant works […]

In Dubai, African Designers Set the Tone for a Global Conversation on Luxury

In Dubai, African Designers Set the Tone for a Global Conversation on Luxury 10 Sarayaa photographed by Sameera Yahampath Photography

Last month, the opulent halls of the Mandarin Oriental Jumeirah in Dubai pulsed with creativity as the AFRA World Fashion Confluence 2025 brought together designers from across the globe under the evocative theme Echoes of the Oasis. At the heart of it all was a landmark partnership between AFRA World and the Lulubell Group, led […]