How Nigeria Was Everywhere and Nowhere at the World Cup

Where the 2026 World Cup rank in recent history is discourse for another time, there’s no doubt that it has uniquely taken its place as a cultural tentpole. A reason for this? The host nations, particularly the United States, which, months before the tournament kicked off, was speculatively doomed because of anti-immigration sentiments, ICE crackdowns, […]
Puma Brought the Continent to Downtown LA. The Postcards Were the Tell

A week before the 2026 World Cup, Puma turned its Salehe Bembury launch in downtown LA into a study in designing an African football moment for the diaspora — and the postcards, not the product, told the real story.