Nene Yaya: A Legacy of Luxury with a Soul
Marième Gaye remembers the first time she saw her sister, Nene, cradle a handbag the way one might hold something precious—a delicate heirloom, a piece of history wrapped in fine leather. Even as children, Nene had a discerning eye. While others indulged in fleeting trends, she believed in permanence. “A great handbag,” she often said, […]
How African Streetwear Brands Are Rewriting the Narrative and Amplifying African Music
Streetwear started as a shout—a way for kids to break free from fancy runways and stiff rules. It grew up with hip-hop and skate vibes in places like New York and LA, all about realness and attitude. Now, Africa’s taking it and making it its own. From Lagos to Johannesburg, brands like Daily Paper, Free […]
How Influencer Culture Rewrote the Story of African Fashion
Then came the digital shift. Social media offered a gateway to a new kind of visibility, a faster and seemingly easier path to growth. But even with these advances, for many African designers, the fashion business remained a matter of survival. With economic instability across the continent, it became clear that success hinged on capturing […]
Guzangs Joins the UN Fashion and Lifestyle Network
Fashion is more than fabric. It is history, movement, and resistance stitched into silhouette. It is storytelling in motion, a language spoken through thread, texture, and the way a garment shapes the body. At Guzangs, we have always believed that fashion is a cultural force, an archive of identity, and a bold statement of where […]
Beyond the Rack: Africa’s Concept Stores Changing the Game
Aby Concept Store. Abidjan, Côte d’Ivoire Across Africa, a quiet revolution is unfolding—not just in the hum of sewing machines or the flash of runway lights, but in the intimate, electric spaces where fashion finds its heartbeat. Concept stores like Lagos’ Alára, a glass-walled masterpiece refracting the city’s energy into art, or Kigali’s House of […]
Tokyo James’s Midnight: A Collection Where Nigerian Sartorial Culture Meets Milan’s in a Perpetual Dance For Political Resistance
Nestled within one of Lagos’ esteemed streets lies Vici Lagos, a restaurant renowned for its near five-star rating and often dubbed the Lagosian escape to Milan due to its architectural and aesthetic appeal. Thus, it was fitting that on a Thursday afternoon, this venue hosted the unveiling of Tokyo James’ Fall/Winter 2025 collection. The collection, […]
A Night of Next-Generation Fashion: Inside the 2025 LVMH Prize Semi-Finalists’ Showroom
Paris, March 5, 2025 – The grand halls of the LVMH headquarters buzzed with anticipation as the fashion elite gathered for the LVMH Prize Semi-Finalists’ Showroom Cocktail Dinner. This prestigious event showcased the innovative visions of 20 semi-finalists, each vying for the coveted prize that propels emerging designers into the global spotlight. Among the attendees […]
LVMH Prize Semi-Finalist David Kusi BOYEDOE is Leading Africa’s Sustainable Luxury Movement
In the heart of Ghana, where tradition and innovation intertwine seamlessly, David Kusi Boyedoe is forging a new path in the global fashion industry. As the creative director and founder of BOYEDOE, an Afro-luxurious brand rooted in deconstruction and reconstruction, he is making waves by blending African heritage with contemporary aesthetics and a fierce commitment […]
Frederica Brooksworth Launches AFDI to Fund and Educate Africa’s Next Fashion Leaders
African fashion has emerged as a vibrant and influential sector, showcasing the continent’s rich cultural heritage and creativity. However, despite the growing interest and investment in this industry, many emerging talents struggle to find the necessary support and funding to flourish. Unfortunately, some organizations and individuals exploit the situation, prioritizing profit over genuine assistance, […]
Paul Roger Tanonkou’s Zenam: A Cameroonian Vision at Milan Fashion Week
At Milan Fashion Week, Paul Roger Tanonkou unveiled Identité Plurielle, a collection that transcends clothing and speaks to the complex layers of identity. Through his brand, Zenam, the Cameroonian designer tells a deeply personal yet universally resonant story—one that fuses the rich heritage of his Bamiléké origins with the influences of French colonialism, the elegance […]