Snatched Waists and Style Play: The Corsetification of Nigerian Fashion

Bonang Matheba poses in a dramatic teal and green corseted gown by Veekee James, styled by Dahmola, against a neutral backdrop.

Corsetification in Nigerian fashion is cinching itself into the heart of style, emerging from Lagos red carpets, owambes, and endless scrolls of Instagram and TikTok. It’s a waist, pulled tight, hyper-defined, framed by elaborate bustiers and couture-heavy tailoring that now defines one of the most visible aesthetics of Nigerian femininity. This isn’t just a trend, […]

What Makes a Brand African? Rethinking Made in Africa Fashion

While African fashion has reached greater heights—the question of what makes a brand “African” resists easy answers. It can’t be answered through surface-level aesthetics or generic motifs, but instead, it demands a deeper interrogation of history, structure, and power. At first glance, one might say an African brand is one founded or designed by an […]

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