How Influencer Culture Rewrote the Story of African Fashion

Then came the digital shift. Social media offered a gateway to a new kind of visibility, a faster and seemingly easier path to growth. But even with these advances, for many African designers, the fashion business remained a matter of survival. With economic instability across the continent, it became clear that success hinged on capturing […]
Kimathi Mafafo’s Art Weaves Stories of Womanhood, Healing, and Identity

There is a certain mystique attached to artists who draw inspiration from pain. It places them in a different realm—allowing them to tap into a deeper creative source and forge an intimate connection with those who experience their work. This holds true for Kimathi Mafafo, the South African multidisciplinary artist whose medium of choice is […]
Tokyo James’s Midnight: A Collection Where Nigerian Sartorial Culture Meets Milan’s in a Perpetual Dance For Political Resistance

Nestled within one of Lagos’ esteemed streets lies Vici Lagos, a restaurant renowned for its near five-star rating and often dubbed the Lagosian escape to Milan due to its architectural and aesthetic appeal. Thus, it was fitting that on a Thursday afternoon, this venue hosted the unveiling of Tokyo James’ Fall/Winter 2025 collection. The collection, […]
Frederica Brooksworth Launches AFDI to Fund and Educate Africa’s Next Fashion Leaders

African fashion has emerged as a vibrant and influential sector, showcasing the continent’s rich cultural heritage and creativity. However, despite the growing interest and investment in this industry, many emerging talents struggle to find the necessary support and funding to flourish. Unfortunately, some organizations and individuals exploit the situation, prioritizing profit over genuine assistance, […]
Bridal Renaissance: The African Designers Redefining Chic Wedding Looks

Weddings across regions of the continent have their specific personality; in West Africa, it’s somewhat of a rave. In the East, it’s a charming ritual. In the South; it’s customary while the North is all about the culture. This personality is evident in the celebration, in the music, in the aura and definitely in the […]
Guzangs’ Valentine’s Gift Guide: Chic Jewelry, Stylish Sets & Must-Have Love Tokens

Maybe we missed the point, but who doesn’t want a valentine’s day gift from their most favorite African fashion brands? She certainly wants to be a Kilentar woman in the ‘Ito Braid Fringe Mini Dress’ that looks very chic. And do not bother it doesn’t come with the red theme, this butterscotch-yellow has the elegance […]
Our African Hairitage: Filmmaker Adanna Madueke’s documentary celebrates the uniqueness of various African hairstyles.

There is an overwhelming eloquence Adanna Madueke possesses, most especially the way she speaks about the virtues and vices of the natural hair movement; it’s seemingly calming. And as she speaks, making quick jokes intermittently, the panel room bursts into a subtle laughter. For the filmmaker, content creator and natural hair advocate, it feels like […]